Our Corporate Services
Motographics offers a premier vehicle branding service designed to meet the diverse needs of corporate clients and businesses across various industries. This service includes the design, production, and application of high-quality vinyl graphics for all types of vehicles and equipment. Whether it’s a single delivery van, a fleet of company cars, or heavy machinery, Motographics ensures that each project is customised to effectively represent the brand and message of the business.
Features
- Custom Design Solutions: Expert designers collaborate with clients to create unique and impactful graphics that align with their brand identity.
- Premium Materials: The use of high-grade, weather-resistant vinyl ensures durability and longevity of the graphics.
- Professional Installation: Skilled technicians provide precise application on a variety of surfaces, ensuring a seamless and professional finish.
- Wide Range of Options: Services include full vehicle wraps, partial wraps, decals, and logo placements tailored to specific business needs.
- Comprehensive Support: Ongoing maintenance and support services are available to keep the graphics in top condition.
Benefits
- Increased Brand Visibility: Branded vehicles serve as moving advertisements, significantly enhancing brand visibility and recognition.
- Cost-Effective Marketing: Compared to traditional advertising, vehicle graphics offer a one-time investment with long-term benefits, reaching a broad audience without recurring costs.
- Professional Appearance: High-quality graphics enhance the visual appeal and professionalism of business vehicles, fostering trust and credibility.
- Vehicle Protection: Vinyl wraps protect the underlying paint from scratches and UV damage, preserving the vehicle’s value.
- Boosted Sales and Leads: Eye-catching graphics attract attention, potentially increasing customer inquiries and driving sales.
Industries Served
Motographics caters to a wide array of industries, including:
- Retail and E-commerce: Delivery vans and service vehicles.
- Construction: Trucks, cranes, and other heavy equipment.
- Healthcare: Ambulances and mobile clinics.
- Hospitality: Hotel shuttle buses and service vehicles.
- Logistics and Transportation: Freight and cargo vehicles.
- Food and Beverage: Catering vans and delivery trucks.
- Real Estate: Company cars and signage vehicles.
By offering tailored vehicle branding solutions, Motographics helps businesses across various sectors enhance their brand presence, making their vehicles and equipment powerful tools for marketing and communication.
The Process of Branding a Vehicle in Graphic Wrapping
Branding a vehicle with graphic wrapping involves a meticulous and creative process to ensure that the final product effectively represents the business and stands out on the road. Here are the five key steps involved in this process:
- Consultation and Design Brief
The process begins with an initial consultation between the client and the Motographics team. During this meeting, the client’s needs, branding objectives, and specific requirements are discussed in detail. This stage includes gathering information about the brand, target audience, and desired outcomes. A comprehensive design brief is created to guide the next steps, ensuring alignment with the client’s vision. - Custom Design Creation
Based on the design brief, Motographics’ expert designers create custom graphics tailored to the client’s specifications. This involves developing concepts, selecting appropriate colours, fonts, and imagery, and ensuring the design integrates seamlessly with the vehicle’s contours and features. Clients are presented with digital mock-ups to review and provide feedback, allowing for any adjustments or refinements before final approval. - Printing and Production
Once the design is finalised, it moves into the production phase. High-quality vinyl materials are used to print the graphics, ensuring vibrant colours and sharp details. The printing process is meticulously managed to maintain consistency and precision. The vinyl is then laminated to enhance durability, protecting the graphics from UV rays, weather conditions, and everyday wear and tear. - Surface Preparation and Installation
Prior to installation, the vehicle is thoroughly cleaned and prepped to ensure a smooth and secure application of the vinyl wrap. This involves removing any dirt, wax, or grease from the surface. Skilled technicians then carefully apply the vinyl graphics to the vehicle, using specialised tools and techniques to ensure a bubble-free, seamless finish. Attention to detail is paramount to align the graphics perfectly with the vehicle’s shape. - Quality Check and Delivery
After the installation is complete, a comprehensive quality check is conducted to ensure the graphics meet the highest standards of craftsmanship. Any imperfections are addressed, and the wrap is inspected for durability and adherence. Once the quality check is passed, the branded vehicle is ready for delivery. Clients receive their newly wrapped vehicle, transformed into a powerful marketing tool that effectively promotes their brand on the go.
By following this structured five-step process, Motographics ensures that each vehicle wrap not only looks visually stunning but also serves as an effective and durable advertisement for the client’s busines.
The products we use
- Motographics leverages top-tier brands for vehicle branding, ensuring unmatched quality, safety, and durability. Among these brands are Avery Dennison, Arlon, Oraguard 213, Orajet 3165, 3M, and Utopia, each recognised for their superior performance in the vehicle graphic wrapping industry.
- Avery Dennison is celebrated for its high-performance films that offer exceptional durability and weather resistance, making them ideal for long-term outdoor use. Their products are known for excellent conformability to complex curves, ensuring a seamless and professional finish on all vehicle types.
- Arlon provides versatile and reliable vinyl solutions, boasting strong adhesion properties and flexibility. Their films are designed to withstand harsh environmental conditions, ensuring that the graphics remain vibrant and intact over time.
- Oraguard 213 and Orajet 3165, products from Orafol, are distinguished by their protective qualities and excellent print clarity. Oraguard 213 offers robust protection against UV rays and abrasions, while Orajet 3165 delivers high-resolution graphics with outstanding colour reproduction, making them perfect for detailed and eye-catching designs.
- 3M is a pioneer in the adhesive and film industry, renowned for its innovation and quality. Their vehicle wraps are highly durable, providing long-lasting performance with resistance to fading, cracking, and peeling. 3M’s advanced adhesive technology ensures easy application and removal, minimising damage to the vehicle’s surface.
- Utopia brings innovative materials that enhance both the aesthetic and protective aspects of vehicle wraps. Their products are engineered to provide high-impact visuals while offering superior protection against environmental elements, ensuring that the branding looks pristine for extended periods.
- By utilising these premium brands, Motographics guarantees that their vehicle wraps not only look visually stunning but also provide long-term durability and safety. Each brand is rated highly in the vehicle graphic wrapping industry, assuring clients of reliable, high-quality solutions that effectively promote their brand while protecting their vehicles.